It is a critical job of any entrepreneur to maximize creativity, and to build the kind of atmosphere around you that encourages people to have ideas. That means open structures, so that accepted thinking can be challenged.

I have no interest in being the biggest, the most profitable or the largest retailer. I just want The Body Shop to be the best, most breathlessly exciting company - and one that changes the way business is carried out.

The most exciting thing happening in business is the rise of vigilante consumers.

If you don't believe one person can make a difference, you have never been in bed with a mosquito.

At The Body Shop we had always been measured by how many jobs we had created, and I got a major award from the Queen on that.

You've got so many groups that have no voice in this world - the indigenous, the poor. So how can I use the resources that I have and bring them up, highlight them. And it's not that difficult. It's just choosing and concentrating and focusing.

Nobody talks of entrepreneurship as survival, but that's exactly what it is and what nurtures creative thinking.