We shouldn't teach great books; we should teach a love of reading.

A disappointment is not generally an oversight. It might just be the best one can do the situation being what it is. The genuine error is to quit attempting.

The way positive reinforcement is carried out is more important than the amount.

Society attacks early, when the individual is helpless.

Society already possesses the psychological techniques needed to obtain universal observance of a code - a code which would guarantee the success of a community or state. The difficulty is that these techniques are in the hands of the wrong people-or, rather, there aren't any right people.

A person's genetic endowment, a product of the evolution of the species, is said to explain part of the workings of his mind and his personal history the rest.

A self is a repertoire of behavior appropriate to a given set of contingencies.