I would advise any startup to take the time to define their unique culture and work at making it a reality.

In the best organizations, love is the real "pixie dust."

Twenty years ago if you provided someone with horrible service, it may take weeks or even months for the word-of-mouth message to get out to 15-20 potential customers. Today, with social media, thousands of potential customers can learn about horrible service within hours, minutes or even seconds after it happens.

Write down your Dream or story; create your own unique Values, Believe in them, and use them to make all decisions; Dare to take some risks; and Do the planning, revisions and details to realize the Dream.

Social media can work to a CEO's advantage. Someone with a great product in a small town in the middle of nowhere can compete in the world marketplace. In 1962, Sam Walton changed the face of retailing with Wal-Mart. As we speak, Amazon is again changing the face of retail with on-line buying.

An idea becomes great when it becomes tangible.

When you are young, if you can define your long-term dream, - something that you can get passionate about - solidify your values, dare to take a risk and then put a plan together to accomplish that dream... that could be the difference between success and failure in life.