I think the critical thing is the product or service that you're trying to raise money for. And probably the best description of that, people should say when they hear, "This is what I want to do. This is what I want to bring to the market." They should say, "Gee! That's a great idea" or "Gee! Why hasn't somebody else thought of that before? Well, that's an incredible idea!" In other words, the more a person is delighted, or astonished, or happy with your product, or service, or idea, the more happy they are to put up money for it.
Brian TracyWhat one skill, if you developed it, could have the greatest positive impact on your career? This is the key to your future.
Brian TracyEvery action (or inaction) involves a choice between what is more important and what is less important.
Brian TracyClarity is essential. Knowing exactly what you want builds your self-confidence immeasurably.
Brian Tracy