Approach each customer with the idea of helping him or her solve a problem or achieve a goal, not of selling a product or service.

The establishment of a clear, central purpose or goal in life is the starting point of all success

The happiest people in the world are those who feel absolutely terrific about themselves, and this is the natural outgrowth of accepting total responsibility for every part of their life.

Read an hour every day in your chosen field. This works out to about one book per week, fifty books per year, and will guarantee your success.

Set peace of mind as your highest goal, and organize your life around it.

The very act of accepting responsibility short-circuits and cancels out any negative emotions you may be experiencing.

You are positive, creative and happy to the degree to which you eliminate negative emotions from your life.