Your company's most valuable asset is how it is known to customers.

Offer your customers a long-term relationship, then do everything possible to build and maintain it.

Proper business planning demands that you focus on the self-interest of the customer at all times.

The true measure of the value of any business leader and manager is performance.

There are no accidents; success is the result of doing the right thing, in the right way, over and over.

Superior leaders are willing to admit a mistake and cut their losses. Be willing to admit that you've changed your mind. Don't persist when the original decision turns out to be a poor one.

How much we like ourselves governs our performance.