When you're through changing you're through.

I had never thought of advertising as a life work, though I had on the side, written some very successful copy.

As a profession advertising is young; as a force it is as old as the world. The first four words ever uttered, Let there be light, constitute its charter. All nature is vibrant with its impulse.

Great men suffer hours of depression through introspection and self-doubt. That is why they are great. That is why you will find modesty and humility the characteristics of such men.

The American conception of advertising is to arouse desires and stimulate wants, to make people dissatisfied with the old and out-of-date and by constant iteration to send them out to work harder to get the latest model - whether that model be an icebox or a rug or a new home.

In good times, people want to advertise; in bad times, they have to.

As a profession advertising is young; as a force it is as old as the world.