It was really important to try to reach a whole new audience so we had a lot of people in who not only had not seen the last film but were not Star Trek fans, or thought of themselves as not being Star Trek fans, or they had seen bits and pieces of Star Trek in the past and it was just not for them.
Bryan BurkWell consciously what we were doing when making the film was, we really wanted to make sure it was a film about - in our mind it was never really a sequel, it was its own movie going forward and it's why the movie doesn't have a number by it.
Bryan BurkYou may change your destination, you may have a hundred stops along the way, there's a hundred different possibilities, but usually when you get in your car you are thinking, "I am going to go somewhere."
Bryan BurkAnd then simultaneously I don't think they're asking you to necessarily write in stone that this is what you're going to do or what you have to do.
Bryan BurkThere's an overlap of people we've used from previous films and we also like to obviously bring in new people so we get a fresh voice and opinion when you bring them in. All different ages and genders and everything, you just want a wide spectrum of people who are coming in to see what works.
Bryan Burk