If you look at any leaf on any tree branch, it's similar to but not exactly a repetition of the previous branch. So the new science of complexity or showing how an architecture can be produced just as quickly, cheaply and efficiently by using computer production methods to get the slight variation, the self-similarity.
Charles JencksA placebo is a phony cure that works. This is very hard for the medical profession to get their teeth around because they hate placebos, but scientifically, placebos work in about 30% of cases that are psychogenic diseases.
Charles JencksYou know, Darwin said through natural selection things go gradually, and he was talking about pigeon's evolution or horses evolving, getting faster. But in fact if you look at evolution on a bigger scale, cosmic evolution and you look at culture evolution you see it jumps, it goes through phase changes, and that's very exciting.
Charles JencksA sign to me is a one-liner, a symbol is very complex and my house is a series of symbols.
Charles JencksBeautiful people are always with us, as evolutionary psychologists and a trip to the news-stand confirm.
Charles Jencks