Speaking with passion born of your own authentic experience and belief is always persuasive.
Charlotte BeersResolving to influence and persuade others will require a degree of personal passion and a depth of caring that you are willing to express and act on. I can tell you this: it will make you feel very vulnerable. The only antidote is to believe you are after a worthwhile change and that you are likely to be the right one to lead this particular charge.
Charlotte BeersOne of the biggest mistakes women make in business is that they aren't friendly enough.
Charlotte BeersAny CEO who cannot clearly articulate the intangible assets of his brand and understand its connection to customers, is in trouble.
Charlotte Beers