If you get people to feel that they are putting something, that they are creating it and so on, their love for the project would increase. The more something is yours, the more you're willing to invest in it.
Dan ArielyPeople are willing to work free, and they are willing to work for a reasonable wage; but offer them just a small payment and they will walk away.
Dan ArielyWhen it comes to the mental world, when we design things like health care and retirement and stock markets, we somehow forget the idea that we are limited. I think that if we understood our cognitive limitations in the same way that we understand our physical limitations โฆ we could design a better world.
Dan Ariely