Why isnโt it fun to watch a videotape of last nightโs football game even when we donโt know who won? Because the fact that the game has already been played precludes the possibility that our cheering will somehow penetrate the television, travel through the cable system, find its way to the stadium, and influence the trajectory of the ball as it hurtles toward the goalposts!
Daniel GilbertPart of us believes the new car is better because it lasts longer. But, in fact, that's the worst thing about the new car. It will stay around to disappoint you, whereas a trip to Europe is over. It evaporates. It has the good sense to go away, and you are left with nothing but a wonderful memory.
Daniel GilbertThe eye and brain are conspirators, and, like most conspiracies, theirs is negotiated behind closed doors, in the back room, outside of our awareness.
Daniel GilbertThe truth is, bad things don't affect us as profoundly as we expect them to. That's true of good things, too. We adapt very quickly to either.
Daniel GilbertNo one likes to be criticized, of course, but if the things we successfully strive for do not make our future selves happy, or if the things we unsuccessfully avoid do, then it seems reasonable (if somewhat ungracious) for them to cast a disparaging glance backward and wonder what the hell we were thinking.
Daniel Gilbert