I actually think the same things do make most people happy. The differences are extremely small, and around the margins. You like peach ice cream; I like strawberry ice cream. Both of us like ice cream much better than a smack on the head with two-by-four.

Our inability to recall how we really felt is why our wealth of experiences turns out to be poverty of riches.

If you are like most people, then like most people, you don't know you're like most people.

Why isn’t it fun to watch a videotape of last night’s football game even when we don’t know who won? Because the fact that the game has already been played precludes the possibility that our cheering will somehow penetrate the television, travel through the cable system, find its way to the stadium, and influence the trajectory of the ball as it hurtles toward the goalposts!

No one likes to be criticized, of course, but if the things we successfully strive for do not make our future selves happy, or if the things we unsuccessfully avoid do, then it seems reasonable (if somewhat ungracious) for them to cast a disparaging glance backward and wonder what the hell we were thinking.

Research suggests that people are typically unaware of the reasons why they are doing what they are doing, but when asked for a reason, they readily supply one.

The human brain is the only object in the known universe that can predict its own future and tell its on fortune. The fact that we can make disastrous decisions even as we foresee their consequences is the great, unsolved mystery of human behavior. When you hold your fate in your hands, why would you ever make a fist?