Your task as a leader is to help others to succeed, not to strive only for your own success. If I don't trust your motives, nothing else will matter -because my primary concern is your integrity.

Believe passionately in what you do, and never knowingly compromise your standards and values. Act like a true professional, aiming for true excellence, and the money will follow.

Whether or not your values are operational is crucially determined by whether or not there are consequences for noncompliance.

You cannot and should not try to please everyone. Make sure that the right people like you, and it will be expected that others will not. That's how the world works.

A true professional feels no pressure to run up a client's bill, knowing that any reduction in revenues caused by being efficient will be more than recompensed by the reputation earned for being honest and trustworthy.

Focus on being the best you can at what you want to do.

Success comes from doing what you enjoy. If you don't enjoy it, how can it be called success?