You donโt have to spend a jillion dollars on advertising to get your word out. What matters is that customers have a good experience with your product at every single point of contact.
David NeelemanThe Blackberry is really essential for keeping up on my emails when I'm out of the office, which is a lot.
David NeelemanOur people get profit-sharing checks. I got a report the other day that says that 84 percent of our people participate in our stock purchase program, where they can buy stock at a 15 percent discount.
David Neeleman