You have to think of your brand as a kind of myth. A myth is a compelling story that is archetypal, if you know the teachings of Carl Jung. It has to have emotional content and all the themes of a great story: mystery, magic, adventure, intrigue, conflicts, contradiction, paradox.

The whole world opens when we accept this moment, this very moment.

If we could learn to live from the level of the soul, we would see that the best most luminous part of ourselves is connected to all the rhythms of the universe. We would truly know ourselves as the miracle-makers we are capable of being.

Human beings place their desires ahead of the collective good.

Even when you think you have your life all mapped out, things happen that shape your destiny in ways you might never have imagined.

The transformation from separation to unity, from conflict to peace, is the goal of all spiritual traditions.

Mathematics expresses values that reflect the cosmos, including orderliness, balance, harmony, logic, and abstract beauty.