The purpose of money is to trade for things that make you happy. So if you can bypass money and get directly to the happy, you've saved a lot of trouble. And it makes others happier, too, when you organize your business around non-monetary things.
Derek SiversMake every decisionโeven decisions about whether to expand the business, raise money, or promote someoneโaccording to what's best for your customers.
Derek SiversMost people don't know what they're talking about. They move their mouth and say things because they don't want to admit they don't know. Or they think they know, but it's just confabulation and biases. So ignore them unless what they say resonates with some real wisdom inside of you. Assume they're a fool and find out the truth for yourself.
Derek SiversIf you really care about starting a movement, have the courage to follow and show others how to follow. And when you find a lone nut doing something great, have the guts to be the first one to stand up and join in.
Derek SiversThe creative person basically has two kinds of jobs: One is the sexy, creative kind. Second is the kind that pays the bills. Sometimes the task at hand covers both bases, but not often.
Derek SiversGo find very early versions of things: the first TV pilot of a later-successful TV show; early audition tapes by famous actors; early demos by famous musicians. Focus on these early examples, not what they became over the next 20 years. Remember that what you're doing will constantly improve.
Derek Sivers