Are you helping people? Are they happy? Are you happy? Are you profitable? Isn't that enough?
Derek SiversThe single most important thing is to make people happy. If you are making people happy, as a side effect, they will be happy to open up their wallets and pay you.
Derek SiversMake every decisionโeven decisions about whether to expand the business, raise money, or promote someoneโaccording to what's best for your customers.
Derek Sivers