It was the first follower that transformed the lone nut into a leader.
In the end, it's about what you want to be, not what you want to have.
There is no movement without the first follower. See, we are told that we all need to be leaders but that would be ineffective. The best way to make a movement, if you really care, is to courageously follow and show others how to follow.
If you're not saying 'Hell Yeah' about something, say 'No'.
Customer service is the new marketing.
You can't please everyone, so proudly exclude people.