The only thing of real importance that leaders do is to create and manage culture. If you do not manage culture, it manages you, and you may not even be aware of the extent to which this is happening.

Culture is not a surface phenomenon, it is our very care

Leadership is the ability to step outside the culture to start evolutionary change processes that are more adaptive.

The only thing of real importance that leader do is to create and manage culture

The company ... has no rights to survive. But value systems and philosophies survive. People take them with them

A pattern of shared basic assumptions invented, discovered, or developed by a given group as it learns to cope with its problems of external adaptation and internal integration that have worked well enough to be considered valid and therefore, to be taught to new members as the correct way to perceive, think and feel in relation to those problems.

The only thing of real importance that leaders do is to create and manage culture. If you do not manage culture, it manages you, and you may not even be aware of the extent to which this is happening.