As competition intensifies, the need for creative thinking increases. It is no longer enough to do the same thing better . . . no longer enough to be efficient and solve problems.

We do not make very full value of the opportunities provided by technology because we prefer critical to constructive thinking, argument to design.

Creativity is a great motivator because it mades people interested in what they are doing.

Lateral thinking is concerned not with playing with the existing pieces but with seeking to change those very pieces. It is concerned with the perception part of thinking. This is where we organise the external world into the pieces we can then 'process'.

To develop thinking as a skill, it should be deliberate, focused, confident, and enjoyable.

I'm in love with this country called "America." I'm a huge fan of America. I'm one of those annoying fans - you know, the ones that read the cd notes and follow you into bathrooms and ask you all kinds of annoying questions about why you didn't live up to that. I'm that kind of fan. I've read the Declaration of Independence, and I've read the Constitution of the United States, and they are some liner notes, dude.

The simple process of focusing on things that are normally taken for granted is a powerful source of creativity.