The Twitch community loves watching video games, chatting, and broadcasting. The average viewer watches over an hour and a half of video each day. Over two-thirds of our logged-in users chat each day.

Who would you talk to? That is the first question for almost any startup that you need to answer. Who is my user and where am I going to find them?

People don't like silence, so they'll keep talking to fill the void.

A goal of Twitch is to be wherever gamers are, whether its on laptops and handheld devices or integrated into gaming consoles and software.

Given the huge number Xbox owners and how many of them love gaming spectatorship, its a natural fit to bring the Twitch experience to the 360.

If you just talk to who's easy to talk to, you're not really getting the best data.

Recording interviews is like magic. a) It stops you from taking notes in the middle and b) you can play that recording for people.