That's actually one of the most disappointing things about doing user interviews and user feedback, which is why I think... people don't do it. You're going to get negative news about your favorite pet feature most of the time.

People who are using your product and putting up with all these issues, means that they are not actually the biggest problems.

If you just talk to who's easy to talk to, you're not really getting the best data.

You want to learn about what's already in their heads. You want to avoid putting things there.

It's one of the most validating things you can do for a product is go out there and get them to commit to pay you up front.

That's actually one of the most disappointing things about doing user interviews and user feedback, which is why I think... people don't do it. You're going to get negative news about your favorite pet feature most of the time.

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