Most start-up companies fail and it is smart public policy to help entrepreneurs increase their odds of succeeding. But, the biggest loss to our economy is not all the start-ups that didn't make it: It's the ones that might have been created but weren't.
Eric RiesEvery startup has a chance to change the world, by bringing not just a new product, but an entirely new institution into existence.
Eric RiesYou know how people always talk about how vision is the key to entrepreneurship and perseverance and really seeing what other people don't see? We can actually redeem a fair amount of that folk wisdom.
Eric RiesUsing the Lean Startup approach, companies can create order not chaos by providing tools to test a vision continuously.
Eric Ries