Innovation is a bottoms-up, decentralized, and unpredictable thing, but that doesn’t mean it cannot be managed.

If you cannot fail, you cannot learn.

The way forward is to learn to see every startup in any industry as a grand experiment.

When Steve Jobs and Steve Wozniak created Apple computer in a garage in Palo Alto, it heralded the beginning of the PC revolution that ultimately dealt a death-blow to dozens of older companies.

What if we found ourselves building something that nobody wanted? In that case what did it matter if we did it on time and on budget?

Customers don't care how much time something takes to build. They care only if it serves their needs.

Better to have bad news that's true than good news we made up