I would say, as an entrepreneur everything you do - every action you take in product development, in marketing, every conversation you have, everything you do - is an experiment. If you can conceptualize your work not as building features, not as launching campaigns, but as running experiments, you can get radically more done with less effort.

By the time that product is ready to be distributed widely, it will already have established customers.

We need to reengineer companies to focus on figuring out who the customer is, what's the market and what kind of product you should build.

The Lean Startup has evolved into a movement that is having a significant impact on how companies are built, funded and scaled.

The goal of every startup experiment is to discover how to build a sustainable business around that vision.

Every startup has a chance to change the world, by bringing not just a new product, but an entirely new institution into existence.

If your goal is to make money, becoming an entrepreneur is a sucker's bet. Sure, some entrepreneurs make a lot of money, but if you calculate the amount of stress-inducing work and time it takes and multiply that by the low likelihood of success and eventual payoff, it is not a great way to get rich.