Zero invites imagination, but small numbers invite questions about whether large numbers will ever materialize.
Eric RiesOur educational system is not preparing people for the 21st Century. Failure is an essential part of entrepreneurship. If you work hard, you can get an 'A' pretty much guaranteed, but in entrepreneurship, that's not how it works.
Eric RiesVanity metrics are the numbers you want to publish on TechCrunch to make your competitors feel bad.
Eric RiesI would say, as an entrepreneur everything you do - every action you take in product development, in marketing, every conversation you have, everything you do - is an experiment. If you can conceptualize your work not as building features, not as launching campaigns, but as running experiments, you can get radically more done with less effort.
Eric Ries