Meritocracy is a good thing. Whenever possibly, people should be judged based on their work and results, not superficial qualities.
Eric RiesZero invites imagination, but small numbers invite questions about whether large numbers will ever materialize.
Eric RiesWhen blame inevitably arises, the most senior people in the room should repeat this mantra: if a mistake happens, shame on us for making it so easy to make that mistake.
Eric RiesAt IMVU, the cost of customer acquisition through our five-dollar-a-day AdWords campaign was less than twenty-five cents. Our revenue from those same customers was more than a dollar.
Eric RiesThe attributes for entrepreneurs cut both ways. You need the ability to ignore inconvenient facts and see the world as it should be and not as it is. This inspires people to take huge leaps of faith. But this blindness to facts can be a liability, too. The characteristics that help entrepreneurs succeed can also lead to their failure.
Eric Ries