I use beauty as a way of helping people to receive difficult or upsetting ideas. The topical issues are merely a vehicle for making one aware of one's own perceptual shift-which is the real thrill.
Fred WilsonFacebook is not an unstoppable juggernaut. There are a lot of other things people can do on the web.
Fred WilsonI also like to use a sensational headline. Many people read blogs in aggregators, which generally show only the headline. So you have to give people a reason to click through. Blogs need to be real and personal. Reading it should be like hanging out with you. I play music for my readers. I show them videos I like. I tell them what I did over the weekend. And I tell them what is happening in the technology, Internet, and VC markets.
Fred WilsonMost adults I know start their Internet session at Google, and most kids I know start their Internet session at either Facebook or MySpace.
Fred Wilson