I always loved the look of musicians. I've always admired them because they have a look - when I was growing up, it seemed that the ones I liked didn't need to have a stylist. Now there is this trend where everyone has a stylist, or follows the suggestions of a stylist, from designers on down.
Frida GianniniI don't want to be too 'classic' because it's not in the DNA of Gucci. You need to be a little bit provocative.
Frida GianniniI grew up in Rome, in actually what I would say was a liberal, open-minded family. My father was an architect and my mother was a teacher of art history, so it was sort of intellectual, and maybe a bit much for me when I was a child.
Frida GianniniI have to tell you, a few people had very controversial feelings about what I was doing with Gucci at the beginning, and now, after a couple of years, they are changing their minds. I want to give journalists the time and space to know me and what I'm doing better. But it's not a priority for me. At the end of the day, I am not an artist; I am not doing a performance; I'm doing things that need to be sold. And I know my job.
Frida GianniniI like tough relationships. I think relationships with conflict are good for you - you learn. But you can't listen too much. I have a strong point of view, and it's important that I fight for my ideas.
Frida GianniniI can tell that sometimes I live a very good moment and I'm very joy- ful and optimistic, so I can see more bright colors in my collection. [laughs] Other times I feel so depressed and so sad and I see a lot of darkness. So it really depends. Of course, there are certain rules you have to operate by in terms of markets, and for summer and for winter. But at the end of the day, you are a person and you put a lot of yourself into the clothes. You know, I can never decide what I am going to wear on the day of the show. It depends a lot on which mood I wake up in that day, so I never know.
Frida GianniniYou need to reinvent yourself every day when you are doing creative work. I always say that the moment I feel I'm at the top of the mountain and I cannot do more, I would be finished. So that's why I always feel the earth quake beneath my feet. I always feel myself on the fire. Because I think this is something that gives you the right adrenaline to work and go forward in your professional life. I have reinvented myself, believe me, many times in my life!
Frida Giannini