I have no understanding as to why you wouldn't try to make what you're passionate about work for you.
Gary VaynerchukNo matter who you are or what kind of company or organization you work for, your number-one job is to tell your story to the consumer wherever they are, and preferably at the moment they are deciding to make a purchase.
Gary VaynerchukPart of why you love your parents is because they loved you first. Brands need to do that.
Gary Vaynerchuk