Social media requires that business leaders start thinking like small-town shop owners. This means taking the long view and avoiding short-term benchmarks to gauge progress. It means allowing the personality, heart and soul of the people who run all levels of the business to show.

I find it fascinating that a lot of business books that do well are from people who've never made any money in business.

While companies were getting comfy cozy with the idea of being on social media platforms, social media transcended those platforms, and few businesses have followed.

No matter what you do, your job is to tell your story.

Keep saying hello to people. They will be the differentiator for you for the rest of your life.

I spent all my time in the clouds or the dirt and that is why I think I’m successful

True success - financial, personal, and professional - lies above all in loving your family, working hard, and living your passion. In telling your story. In authenticity, hustle, and patience. In caring fiercely about the big and the small stuff. In valuing legacy over currency.