It's just as important to let go and let somebody do what they're best at and other times, I'm very determined to get exactly what I know we need. It's that balance.

I'm looking at celebrities who are relevant or who want to participate in some of our more adventurous ideas. I've often said we're not just about hemlines, we're about headlines. I love the idea that as a monthly magazine, we can break news stories.

Here's the thing: celebrities understand the power of original ideas because often that's why they act. They want to be in movies that tell a story. They know the power of iconic imagery. Often, you find that people really want to participate.

There are traditionalists, and there are people in the middle, which is where I am. I still get my newspaper delivered. I love the ritual of it. But I also jump into the cab when I leave home and I look at some BBC on my iPad.

Nobody wants to be the same as anybody else.

I want technology to work for me, and my readers. People get confused that technology comes first. The ideas come first. You need to use the medium.

Life's too short not to enjoy what you're working on.