It's easy to say that entrepreneurs will create jobs and big companies will create unemployment, but this is simplistic. The real question is who will innovate.

A successful self-publisher must fill three roles: Author, Publisher, and Entrepreneur—or APE.

Do you know what the difference is between PR and advertising? Advertising is when you say how great you are. PR is when other people say how great you are. PR is better.

At the end of the day in business, it's not about peer review and getting into a scientific journal. You either increase sales, or not.

My real mantra for my life is "empower others".

Ideas are easy. Implementation is hard.

The first good reason to write a book is to add value to people’s lives.