Most venture capitalists won't read a business plan unless the entrepreneur is introduced to them by a contact.
Guy KawasakiThink different in order to change the rules. By definition, if you don't change the rules you aren't a revolutionary, and if you don't think different, you won't change the rules.
Guy KawasakiSkillful pitching... is a necessary, but not sufficient, part of raising capital. More important are the realities of your organization: Are you building something meaningful, long lasting, and valuable to society?
Guy Kawasaki'Branding' has taken on too much of a role as a specialized craft performed by voodoo artists.
Guy KawasakiDo not write to impress others. Authors who write to impress people have difficulty remaining true to themselves. A better path is to write what pleases you and pray that there are others like you. Your first and most important reader is you. If you write a book that pleases you, at least you know one person will like it.
Guy Kawasaki