Let yourself be enchanted in small ways.

Let yourself be enchanted in small ways.

You say: "I'm a blue sky thinker." Investor thinks: "You have no business model, and you don't know how to ship."

The secret of evangelism is Guy's golden touch - whatever is gold, Guy touches. That’s very different than saying whatever Guy touches turns gold.

Twitter, Facebook, Google + are the trifecta of marketing for authors (and bloggers).

A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.

Money is not the sole or most powerful motivation for many people. A higher and tougher test is to look back and see how you've made the world a better place.