The significance of the cherry blossom tree in Japanese culture goes back hundreds of years. In their country, the cherry blossom represents the fragility and the beauty of life. It's a reminder that life is almost overwhelmingly beautiful but that it is also tragically short.

If you look at, you know, the limitations of creating new products, you're only limited by the technology that you have to work with.

Obsolescence is the key to innovation.

A food's value is based on how good it tastes.

The significance of the cherry blossom tree in Japanese culture goes back hundreds of years. In their country, the cherry blossom represents the fragility and the beauty of life. It's a reminder that life is almost overwhelmingly beautiful but that it is also tragically short.

According to the supermarkets, there is no such thing as “out of season.” Berries in the middle of February? Why not? Seafood flown in from Japan? Sure. While it all adds up to appetizing and varied meals throughout the year, regardless of the weather, it comes with a price tag - both ethical and financial.

Gastronomy has to catch up to the evolution in technology.