Starbucks is committed to evolving and enhancing our customer experience with innovative and wholesome food offerings.

Whatever you do, don't play it safe. Don't do things the way they've always been done. Don't try to fit the system. If you do what's expected of you, you'll never accomplish more than others expect.

California, in a sense, is almost Starbucks' largest country, with almost 3,000 stores.

Customers have different need states and life experiences.

Starbucks is in my blood. It is such a part of me that letting it unravel simply was not an option.

Any business today that embraces the status quo as an operating principle is going to be on a death march.

And with the right mentor, don't be afraid to expose your vulnerabilities. Admit you don't know what you don't know. When you acknowledge your weaknesses and ask for advice, you'll be surprised how much others will help.