Starbucks is committed to evolving and enhancing our customer experience with innovative and wholesome food offerings.

When we began Starbucks, what I wanted to try to do was to create a set of values, guiding principles, and culture.

When you're building a business or joining a company you have to be transparent, you can't have two sets of information for two sets of people.

I am concerned about any attrition in customer traffic at Starbucks, but I don't want to use the economy, commodity prices or consumer confidence as an excuse.

Great companies are defined by their discipline and their understanding of who they are and who they are not.

Early on I realized that I had to hire people smarter and more qualified than I was in a number of different fields, and I had to let go of a lot of decision-making. I can't tell you how hard that is. But if you've imprinted your values on the people around you, you can dare to trust them to make the right moves.

The issue of managing through a crisis is you have to be decisive even if you don't have perfect information.