Everyone starts strong. Success comes to those with unwavering commitment to be at the end.
Howard SchultzIn this ever-changing society, the most powerful and enduring brands are built from the heart.
Howard SchultzI realize that idealism is out of sync with the cynicism of our age. Skepticism has come to be synonymous with sophistication, and glibness is mistaken for intelligence. In such an atmosphere, why bother aiming high? Far too many people don't. I just want to reassure people to have the courage to persevere, to keep following their hearts even when others scoff. Don't be beaten down by naysayers. Don't let the odds scare you from even trying.
Howard Schultz