Starbucks has a role and a meaningful relationship with people that is not only about the coffee.
Howard SchultzMore than anything else, technology will pave the way for innovative change at Starbucks. The bulk of Starbucks' innovation over the next several years will be technology-focused.
Howard SchultzEvery step of the way, I made a point to underpromise and overdeliver. In the long run, that's the only way to ensure security in any job.
Howard SchultzIn life, you can blame a lot of people and you can wallow in self-pity or you can pick yourself up and say listen, I have to be responsible for myself.
Howard Schultz