Focusing solely on what you can potentially do better than any other organization is the only path to greatness.
James C. CollinsGood is the enemy of great. And that's one of the key reasons why we have so little that becomes great.
James C. CollinsWe learned that a former prisoner of war had more to teach us about what it takes to find a path to greatness than most books on corporate strategy.
James C. CollinsCompanies that change best over time know first and foremost what should not change.
James C. Collins