If you only design menus that are essentially junk or fast food, the whole infrastructure supports junk.

As soon as I was old enough to peer over the worktops, I remember being fascinated by what went on in the kitchen. It just seemed such a cool place, everyone working together to make this lovely stuff and having a laugh doing it.

Cooking is the ultimate giving!

I think there are definitely two types of student: the academic kids and the 50% who fail. It's very clear to see - it's fact. We're not doing enough for those who fail; they need a more physical, tactile approach, involving people skills, team-building, problem-solving, building things.

It's just us trying to start a movement where everybody passes on a bit of cooking knowledge. We estimate that one person can potentially affect 180 others very quickly so we're just trying to spread the word.

I'm probably a bit romantic about it, but I think we humans miss having contact with fire. We need it.

There is not one thing we can do to fix the problem, it has to be an ambush!