The intellectual architecture means focusing on doing great work instead of focusing on agency politics.

I'm uncomfortable when I'm comfortable. I have to start something new-in the agency or in my personal life-every two years or so. Taking risks gives me energy. I can't help it, it's my personality. I'd like to think it's not really a compulsion toward high risks, but the spirit of an entrepreneur.

Eighty percent of what everyone's talking about never happens. I don't mean in terms of product development that's happening right now, I'm talking about the far-flung visions of the future.

Transferring successfully to the next generation means producing work that's as good as or better than the work of the first generation that founded the agency.

It's very fascinating, it's very addictive, and it's incredibly challenging. You're never satisfied. It's kind of like advertising. You're never satisfied

If you really think about it, when watching television, you have product placement all the time.

Outside of advertising, the person who's influenced me most is quite possibly Frank Gehry.