But I think technology advertising will have to stop addressing how products are made and concentrate more on what a product will do for the consumer.
Jay ChiatTransferring successfully to the next generation means producing work that's as good as or better than the work of the first generation that founded the agency.
Jay ChiatOur technology is very scalable. Our software can accommodate enormous numbers of clients. It's a marvelous opportunity. We'll keep developing products.
Jay Chiat