Businesses typically look at issues like price, quality, time of delivery. They don't often think about social and environmental impact because they're focused on their financial bottom line.

It's pretty rare to have CEOs or high level executives at big companies who are social activists. They tend not to be drawn to those areas of life.

Now, when we face a problem like global warming, and you understand that the biggest impacts on global warming come from business and industry, I think business needs to take a leading role.

One out of every 100 families in Vermont was a part owner of Ben and Jerry's.

If you open up the mind, the opportunity to address both profits and social conditions are limitless. It's a process of innovation.

Businesses can lead with their values and make money, too. You don't have to simply be purely profit-driven. You can integrate social and environmental concerns into a business, be a caring business, be a generous business and still do very well financially.

I'm a pretty laid-back kind of guy. What I've always wanted to do is set up situations in our company where if people who worked there needed help, we would try to help them, and at the same token if the company needed help from people, they would help us. A kind of give and take.