Also, if nothing else, writing this book has really changed the way I experience bookstores. I have a whole different appreciation for the amount of work packed into even the slimmest volume on the shelves.

But the best teams I've encountered have one important thing in common: their team structure and processes cover a full range of distinct competencies necessary for success.

But despite the universality of URLs, we often forget that they're not just a handy way to address network resources. They're also valuable communication tools.

Google is making a huge investment in developing the Ajax approach.

I'm not sure that you can say definitively that some roles are better filled by consultants, but I would say that some projects are better handled by consultants.

Ajax isn't a technology. It's really several technologies, each flourishing in its own right, coming together in powerful new ways.

If you need to take a step back from day-to-day operations and plot out the long-term direction of your user experience strategy, consultants can give you a perspective you can't get on your own.