There is no neat distinction between operating system software and the software that runs on top of it.

We're obviously going to spend a lot in marketing because we think the product sells itself.

I am a hard-core believer that the clean desktop is the way to go... At the same time, we told OEMs that if they were going to put a bunch of icons on the desktop, then so were we.

I continue to see a healthy PC market, very healthy. The machines will continue to morph; you'll see smaller machines that have more capability.

Apple really has no presence in business, and we think Vista's going to have a huge presence in business. We think we're going to help the corporate IT stack save money.

Today, the PC is often still considered just a tool, but together we need to make it a lot more than that. We need to make it a path to experiences.

I would buy a Mac today if I was not working at Microsoft.