Simply making decisions, one after another, can be a form of art.

Almost nothing worthwhile is easy, and it's hard to just jump in and be good at something difficult right off the bat... The only reliable way to succeed at anything is to actually do it, repeatedly, with concentrated effort. True for individuals, and true for organizations. Athletes, artists, businesses.

Here's how Apple does marketing in a nutshell: Make a great product, then let people know about it. That's it. Neither aspect of that is easy, but the important thing is it has to happen in that order. It all starts with a great product.

People are willing to trade money for something that they can touch, not ones and zereos.

You have to keep plugging away. We are all growing. There is no shortcut. You have to put time into it to build an audience.

Strapping a computer display to your face is not the answer.

I've been saying for years that page view-based advertising is a corrupting force.