Good business should contain something for both parties.

Planning is an unnatural process; it is much more fun to do something. The nicest thing about not planning is that failure comes as a complete surprise, rather than being preceded by a period of worry and depression.

Good business should contain something for both parties.

The trouble is that all-encompassing though information technology may be, it will always convey facts and numbers ... what it does not convey is perception, belief and motivation.

Go for civil engineering, because civil engineering is the branch of engineering which teaches you the most about managing people. Managing people is a skill which is very, very useful and applies almost regardless of what you do.

In order to solve problems, information has to be shared; and not only information, but doubts, fears and questions.

People are unlikely to know that they need a product which does not exist and the basis of market research in new and innovative products is limited in this regard.