People's interest is in the product, not in its authorship.

The nature of having ideas and creativity is incredibly inspiring.

I’m always focussed on the actual work, and I think that’s a much more succinct way to describe what you care about than any speech I could ever make.

There are a thousand no's for every yes.

You have to deeply understand the essence of a product in order to be able to get rid of the parts that are not essential.

I think there is a profound and enduring beauty in simplicity; in clarity, in efficiency. True simplicity is derived from so much more than just the absence of clutter and ornamentation. It's about bringing order to complexity.

A beautiful product that doesn't work very well is ugly.